Bespoke livery for Derbyshire Fire and Rescue Service

Derbyshire Fire & Rescue Service covers over 1,000 square miles, which includes a variety of urban and rural communities with a population of approximately 1,050,000. With a busy fleet to keep maintained with all the correct livery, Fleet ID are here as their livery and graphics partner. Over the years, this has included a range of campaign messages across a mixture of vehicles.

The ‘Need More On Call’ Campaign

The National Fire Chiefs Council’s campaign for recruiting on-call firefighters seeks to emphasise the accessibility of professional firefighter roles to individuals from all walks of life.

A nationwide recruitment website for on-call firefighters enables individuals to inquire about local opportunities year-round. The website features compelling real-life accounts from on-call firefighters, providing a glimpse into the role’s responsibilities and what aspiring recruits can anticipate.

In order to help promote this important message, Derbyshire Fire and Rescue Service turned to us to apply this to their fleet livery. We used the campaign graphics to create stunning livery for their fire engines – with great results!

Biker Down is a national campaign which raises awareness of biker safety and first aid within the motorcycling community. The initiative, which was started by Kent Fire and Rescue Service’s Fire Bike Team is now represented throughout the UK. Offering free first aid courses, this invaluable training helps motorcyclists cope in the event of an accident. The idea being, the more motorcyclists that know these first aid techniques, the safer the community will be together on the road.

Fleet ID have been proudly supporting the Biker Down campaign for a number of years by providing Fire Services with branded motorbike livery. We have just completed another bike wrap for Derbyshire Fire and Rescue.

If you have a campaign on the horizon that you’d like to promote, get in touch today. Call our experienced team on 0344 2098775 for a chat about what you need.